Military & Veterans Initiative
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Military & Veterans Initiative
We help military service members, veterans and their families protect their assets, plan for the future, and prosper in a trusted marketplace.
Why It Matters
- Service members, veterans and their families lose 46% more money when victims of a scam than non-military consumers.1
- The Better Business Bureau receives tens of thousands of business complaints each year from military consumers, and that number has been rising year over year as unethical businesses target and pressure these consumers into unfair deals.2
- The industries associated with business complaints and scams reported by military consumers to BBB reflect the unique marketplace challenges associated with life in the military.3
- We believe that supporting financial readiness helps protect military consumers so they can continue to serve and feel confident in a trustworthy marketplace.
How We Help
Scam Awareness & Prevention |
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Financial Readiness |
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Consumer Services |
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Our Impact

2 Based on complaints reported to the BBB between 2016 and 2022