BBB Institute for Marketplace Trust - Mission and Vision

Mission and Vision

Our Mission

To educate and protect consumers, establish best practices for businesses, and solve complex marketplace problems.

Our Vision

A trusted marketplace where consumers and businesses prosper.

We Do This By

  • Providing financial and digital literacy programs for the general public and the military community
  • Creating and delivering consumer protection programs that address scams, deceptive advertising, and subpar marketplace behavior
  • Convening experts and multiple stakeholders to discuss and build best practices
  • Providing annual awards that recognize and celebrate businesses that are marketplace role models
  • Conducting data-driven, ground-breaking research that breaks down old stereotypes and sheds new insight on marketplace problems
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BBB Institute For Marketplace Trust Council of Better Business Bureaus

3033 Wilson Blvd, Suite 600, Arlington, VA 22201
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